This is an amazing app. I am a school principal and I use this app to track all of our school discipline, document parent phone calls, etc. I used to take notes on paper, then document in an excel file, then email the students teacher to inform them about the incident. Now I can do all of this from the app, without having to re-write or re-type any notes. It is also an easy way to store student demographic and parent contact information. It makes it easy to pull up a parents email address and send them an email. The app is very easy to use and easy to customize the fields to suit my purposes. I love that I can export the data to an excel spreadsheet and then sort by name, location, etc, to look for patterns. The video tutorials make it easy to learn how to use the app. The app keeps getting better with each update.